Audience Insights Still Works 1: Brainstorm a List of Interests Make sure you have some idea who your ideal customer is, the first step toward finding new audiences interested in what your product. You will need to know age, interests, wants, needs, desires, even what their average day looks like. This control profile will be … Read more
In the age of digital commerce, businesses of all sizes compete for visibility, customers, and growth. But how do local businesses stack up against national giants? While national companies often boast resources and reach, local enterprises have unique advantages that can lead to success in their own right. Let’s explore each of their strengths and … Read more
Facebook this week have been busy making our lives harder/easier by making lots of changes to the platform You can now add a poll into your videos on Facebook, will it make a difference, well we thought we would test it out on a video this week. We duplicated one of our best performing client’s … Read more